Wine Lifestyle with Lollapalooza and Wine Channel TV
Game on! Music and wine events don’t get any better than this! And Wine Channel TV will be there for all the action. Join Jessica Altieri, wine lifestyle expert from Wine Channel TV for a one of a kind live and recorded event coverage of the worlds greatest live music event. It all starts this month with exclusive featured wines that will be sold at Lollapalooza. WineChannelTV will kick off a month long pre- Lollapalooza campaign capped off with a “Wine Up” for Lollapalooza event at Mariano’s Lakeshore East Location.
Here’s all the juicy details:
(PRWEB) June 28, 2012
Mariano’s Fresh Market is getting music fans ready for Lollapalooza with a “Wine Up for Lollapalooza”, wine lifestyle event in Chicago at its Lakeshore East location. WineChannelTV (http://www.winechanneltv.com) and host Jessica Altieri will be giving music fans a sneak preview of the featured wines at the “Wine Up for Lollapalooza” event at Mariano’s.
WineChannelTV’s very own Jessica Altieri (Just Jess) will be on hand to launch the pre Lollapalooza lifestyle event scheduled for July 28 from 5:00-7:00 PM. The event will feature former Bad Company Bassist Paul Cullen. Featured wines for the event and Lollapalooza include:
• Diseno – Malbec
• Ruffino Lumina – Pinot Grigio
• Primal Roots- Red and White blend
• Blufeld Sweet Riesling
• Nobilo -Sauvgnon Blanc
Joining Just Jess will be food, fashion and wine lifestyle celebrity guests as they explore the store’s gourmet food and wine sections and pick the perfect pairings. The events will also be streaming live online at: http://www.livestream.com/winechanneltv.
WineChannelTV will also be onsite at Lollapalooza on August 3-5 with exclusive “Wine Up for Lollzpalooza” coverage including interviews and featured wine and music pairings for wine lifestyle enthusiasts around the world.